Blar i NTNU Open på forfatter "Herstad, Jo"
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A tale of two trajectories: bottom-up social software adoption in differing organisational contexts
Søyland, Andreas; Herstad, Jo (Journal article; Peer reviewed, 2011)The inherent bottom-up nature of social software diffusion differs markedly from the adoption trajectories to which most organisational IT strategies are accustomed. Through case studies in two organisations, this paper ...